Increase your product sales and ROI:
Optimize your
product-market fit

Find the right product-market fit with us

From sales push to customer pull

Product-Market Fit (PMF) - trivial at first glance, but actually multi-layered and absolutely critical to success:

Marketing & Sales without sufficient PMF is as tough as chewing gum, a fight against windmills - with PMF the knot bursts, the business scales!

Product-Market Fit takes you from expensive sales push to high-yield customer pull.

Product-Market Fit

Are you facing one of these problems?

Not sure whether your new product meets the needs of the market?

Do you have a promising product, but it's not selling well?

Do you want to scale your product but don't know how to go about it?

Then we can help you!

That is our promise to you:

We make the components
of PMF transparent!

We make PMF
measurable & controllable for you!

We work with you to turn your product into a “must-have” and “I-love-it” for your customers!

With our help you can:

  • understand your target groups and your competition precisely.
  • align your product development precisely to this.
  • position your product optimally on the market.
  • develop an effective go-to-market strategy.
  • successfully scale your product and achieve long-term success.

Set the course for your success in good time!

We are experts in helping start-ups and companies to achieve and continuously optimize product-market fit. With the experience of 100+ accompanied start-ups, scale-ups and corporate ventures and a large contact network with experts for all special questions in individual PMF projects.

We are your product-market fit consultants!

Arrange a free initial
consultation today!

What exactly are our services for you?

Efficient
product-market fit analysis

PMF workshop
at a fixed price

How can you measure your product-market fit? What PMF do you have today? What are your improvement potentials?

4.850,– € plus VAT

Arrange a free initial consultation!

Pragmatic
product-market fit strategy

Concept for PMF optimization
at a fixed price

Fast, individual and practice-oriented solutions to improve your product-market fit in a targeted manner.

19.400,– € plus VAT

Arrange a free initial consultation!

Individual
product-market fit solution

Individual, customized
PMF project

Comprehensive and in-depth concept for your perfect product-market fit. With a concrete plan for implementation and a process for ongoing PMF review and optimization, with further support from us if required.

ab 33.950,– € plus VAT

Arrange a free initial consultation!

What are the benefits for your organization?

Greatly reduced risk and improved return
for your investments in new products and in the further development of existing products

better products,
more sales success,
happier customers,
more turnover & profitability,
more motivated team,
higher employee loyalty

More precisely:
More leads | shorter lead time | better conversion rate | higher customer satisfaction or customer success | better customer retention rate or less churn | better up-selling & cross-selling | better ratio of customer acquisition costs (CAC) to customer lifetime value (CLV)

Who can benefit the most?

Medium-sized companies and corporations,
that want to sustainably improve the ROI of their existing & new products

Startup accelerator and scaling programs,
who want to make their startups and their products successful

Scale-ups,
who want to scale and internationalize their product business with venture capital

Agencies, system houses and consulting firms,
who want to move from the project business into the product business

Why should you choose us?

Well-known and well-connected in the NRW start-up scene (“the makers of Scale-up.NRW, digi­hub & H2UB”)

Experience with 100+ supported start-ups, scale-ups and corporate ventures and numerous case studies on product-market fit

Previously founded several companies himself and learned about the biggest challenges in product-market fit

Large contact network with specialists for expert tips on product-market fit in individual PMF projects

Many years of experience with product innovations also in the corporate world

Field-tested and proven product-market fit method with its own tool

Product-Market Fit is our passion

… and your PMF success is our motivation.

We are your product-market fit consultants

Arrange a free initial consultation!

Let's talk about how we can find and optimize your product-market fit.

1stMOVER Team


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